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Published August 2, 2022

About This Episode

Meet Conrad O'Connell (@conradoconnell), Founder and CEO at BuildUp Bookings, a digital marketing agency that helps STR hosts increase direct bookings & build their brands.

Conrad was working at a marketing agency after college.  This agency onboarded a new client in the boutique hotel space and Conrad was assigned to the account.

Pretty instantly, Conrad fell in love with the hospitality space — so much so that he wound up leaving the agency to start a firm of his own.

Tune in to hear Conrad share new ideas for how to market STRs, an overview of the most common marketing mistakes that STR hosts make, and how to know if/when it might be time to move off of Airbnb.

This week's episode is brought to you by Wander.

In every marketplace, there are the Davids and Goliaths.  
 
While it’s hard to fathom now, Amazon was a David when Borders and Barnes and Noble were the bookstore Goliaths.  
 
And don’t forget that Apple was a David when Xerox, IBM, and Motorola were consumer technology Goliaths. 
 
Today, I want to introduce you to the David of short-term-rental platforms — a company called Wander.
 
Whether you’re embarking on a family vacation, planning a getaway with friends, yearning for a workcation, or organizing a company offsite, there is a Wander for every occasion. 
 
Wanders aren't vacation homes, they're better. Inspiring views, modern workstations, restful beds, hotel-grade cleaning and 24/7 concierge service are just a few of the guarantees that come when you stay with Wander. 

Wander is in search of high-end vacation homes in incredible locations around the US (think national parks, beaches, mountains…) with proven annual revenue.
 
If you are a short-term rental owner looking to sell your property to someone who will appreciate what you’ve  built, send the Wander team an email with all the important deets (like monthly rev, monthly expenses, yada yada) to hello@wander.com.
 
If Wander makes an offer, you can count on it being all cash, quick and hassle-free. 
 
So if you’ve been thinking of selling, even remotely, why not start a conversation with our friends at Wander? Send them an email at hello@wander.com
 
Behind the Stays is brought to you each week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.  
 
You can subscribe, for free, at www.sponstayneous.com 

About the Host

Zach Busekrus

Co-Founder of Sponstayneous

Zach is the Co-Founder of Sponstayneous, a weekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb. When COVID hit, he and his wife Gabby broke out of the lease on their 750-square foot apartment in Washington, DC to beta test the digital nomad lifestyle. Zach and Gabby have spent the past year living full-time on Airbnb — they've stayed in 50+ homes to date! 

Additional Episodes

Episode #42
How to Build a Short-Term Rental Business — And Also Change the World.

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Episode #44
How to Build a Bespoke Hotel Brand and Management Company in 2022

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